Human Centered Design
We use the Power of Play and Human Centered Design to develop leadership, healthy teams, strategies and value add proposals. Our process consists of three steps:
Our design process
Our process consists of three steps:
1. Explore: Understand client’s reality, challenges and goals.
2. Cocreate: Cocreate custom made experiences and solutions
3. Execute: Deliver experiences and solutions that generate an specific outcome
Our services
Learning experiences
We deliver custom made experiences to develop your people’s knowledge and skills in areas such as: leadership, teamwork, creativity, innovation , management of change and strategy.
Strategy design
We help organizations to design and/or revisit their strategy with an adaptive approach, creating simple guiding principles and clear competitive choices.
Value proposition design
We design and facilitate working sessions where your teams and/or stakeholders can explore, visualize, ideate and test solutions for any topic.
Coaching services
We help individuals and teams to raise their level of awareness and willingness to improve their professional performance and growth mindset
Interactive Keynotes
We offer talks where we interact with the audience in a playful way in order to break their habitual thinking and inspire new behaviors
Note: Our services can be delivered remotely as well.
Creative Leadership
Hello, I'm Johan Murillo, founder and director of lead&play
Creative leadership is more than a group of competences, it is the way we serve fully to a purpose and embrace the power of play to engage others, unleash their potential and break the habitual thinking.

Purpose
We empower leaders to unlock knowledge and creativity in their teams to produce relevant changes.
These are our 4 guiding principles:
Integrity - We do the right thing for the common good
Cocreation - The solution is more effective when we created with our clients
Human Centered Design - All our services are designed considering people needs
Power of Play - Play is a virtue that help us to solve serious challenges
LEGO® SERIOUS PLAY®
Looking to improve understanding, trust and commitment among the participants of your next working session?
Request our play&lead(tM) workshop approach which uses the LEGO® SERIOUS PLAY® method!
The LEGO® SERIOUS PLAY® method is a facilitated meeting, communication and problem-solving process in which participants are led through a series of questions, probing deeper and deeper into the subject. Each participant builds his or her own 3D LEGO® model in response to the facilitator ́s questions using specially selected LEGO® elements. These 3D models serve as a basis for group discussion, knowledge sharing, problem solving and decision making.
Some of the areas of application are:
Strategy development and exploration – Examine and evaluate relations to external partners and clients.
Organizational development – For management, teams and individual employees.
Innovation and product development – Unleash creative thinking and transform ideas into concrete concepts.
Change management – Facilitate and implement structural changes and mergers.